Tag Archives: agency

Agency Secret: The Rush Project

You know that rush project you gave your agency? . . . the one you apologized for?  . . .  thanks. No, I’m not being sarcastic. Last minute projects are often the best projects. They are a headache for the business as it makes it hard to forecast  resources and they burn out employees. But […]

6 Reasons to Fire Your Marketing Agency

You regularly hear the words “that’s not in the scope of work” or “we didn’t budget for that.”  If you hear these words frequently, it means that your agency isn’t planning ahead and thinking holistically enough about your business. They may be more concerned with producing the work than getting you results. They don’t have a […]

Why Fire Your Client | Why Fire Your Agency

Fire Your Client There have been a lot of discussions recently around when to fire your client and how to do it. One of my favorite articles is from Inside CRM. The article lists 10 reasons to consider firing your client.I’d boil it all down to one reason: You’re not able to add significant value […]