I find unique technology, design, community and storytelling solutions to marketing problems.
I work everyday with companies like Microsoft, T-Mobile, MasterCard, HTC and Texas Instruments helping them with their social media, web and direct marketing. But I wanted a place to share ideas and personal stories that scale to the non-profits, the organizations, and small businesses that may not have the resources that some of my regular clients do.
I’ve worked in technology marketing since the late 90’s in both the Silicon Valley and the Pacific Northwest. I recently joined CMD as their Director of Digital Strategy. Prior to CMD, I was a Digital Experience Director with Waggener Edstrom.
Some of my favorite projects include the launching the first Victoria’s Secret Superbowl Fashion Show on the Web, creating and managing the official Microsoft corporate blogs (Microsoft on The Issues & The Microsoft Blog), and news center, developing one of the first successful product marketing wikis, building a Twitterfall for the Saks Fifth Avenue holiday windows and creating a social media tool to crowdsource new product features.
In my journey I’ve had the honor to work with companies like Qatar Airlines, Microsoft, AMD, Borland International, Amazon, GE Healthcare and many, many others. In partnership with these companies, campaigns I’ve managed have received a number of Sabre awards, Society fo New Communication and Silver and Gold Anvil awards. Campaigns have also been featured in Newsweek, USA Today, the New York Times, Ad Age, PR Week and Marketing Computers.
I periodically speak at IABC, Social Media Club and related industry events.
The content on this site does not necessarily reflect the opinions of my employer or groups I’m associated with, but maybe it should.